Launched in early 2023, APOA is a brand located in the heart of Riyadh, Saudi Arabia.
Each collection helps to establish the founders Noura, Sara, and Mashael’s love language via couture accessories.
Together with their lead designer, the founders have opted to combine culture, architecture, cult references, travel, and archival fashion as their key sources of inspiration, with the pieces being every bit Saudi as they are global.

Our collections are designed between Barcelona and Riyadh, and meticulously handcrafted by some of the most skilled artisans in Florence, Italy.